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Amazon is where you can usually find the best prices on the brands you already know and love, from electronics giants like HP and Panasonic to kitchen legacies like KitchenAid and Le Creuset. But it's not only a place for the big companies to dominate.
Amazon Launchpad is a part of the site where some of the world's most interesting and innovative small startups can shine alongside industry veterans.
Here, you can shop the smart gadgets, home goods, gourmet snacks, kitchen tools, and other innovative products that have the potential to become household names — all in one place.
Every week, Amazon adds five new products worth noting to its Launchpad collection and we'll be giving you the breakdown on why each one earns its place.
The themes of this week's Launchpad additions: health, wellness, and security.
Shop the 5 unique products from Amazon Launchpad below.
SmartyPants vitamins
Shop SmartyPants adult and children's vitamins at Amazon here
SmartyPants' delicious gummy vitamins are made with organic, non-GMO, and eco-friendly ingredients. They're also free from gluten, allergens, synthetic colors, and artificial flavors and preservatives, so they're truly good for your body. You'll find vitamins for the whole family here, including men's, women's, and children's multivitamins, prenatal vitamins, and probiotics. Your purchase doesn't only benefit your own body — through its partnership with Vitamin Angels, the company has made more than 4.7 million nutrition grants to moms and children in need.
AYO light therapy glasses
AYO Premium Light Therapy Glasses, $249, available at Amazon
These glasses provide safe blue light therapy exposure to re-energize and refresh your body in under half an hour. You put them on like any pair of glasses and control the smart programs (Sleep, Travel, Energy) through the corresponding app. Frequent travelers will appreciate its jet lag solution, which can speed up the process of adapting to a new time zone and make travel less tiring. Meanwhile, AYO claims its sleeping aid light noticeably improves sleep quality in less than five days.
EZVIZ Wi-Fi security camera
EZVIZ ez360 Pano TripleHD 360 Degree Panoramic Wireless Wi-Fi Security Camera, $149.99, available at Amazon
Keep tabs on your home at all times with this smart security camera, which is Wi-Fi- and Alexa-compatible. Its dynamic fisheye lens gives you a high-definition 360° view of the room, and through the app, you can divide your video feed into two 180° sections or four 90° sections, then pan, tilt, and zoom independently on each section. The camera is easy to set up, and works most effectively when mounted to the ceiling.
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