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This Story About A Startup CEO Who Got Canned Months After Turning Down $100 Million Will Make Your Stomach Turn

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Nightmare

Pretty much the worst nightmare of any startup CEO and cofounder just came true for Brett O'Brien, according to PandoDaily's Michael Carney.

O'Brien is the CEO, chairman, and co-founder of a startup called Viddy, which makes a video-sharing app.

At least, he was all those things until this week.

Last spring, Viddy was a startup sensation. 

Photo-sharing app Instagram had just been acquired by Facebook for $1 billion, and Viddy – often called the Instagram-for-Video – had about 30 million monthly users.

The company was so hot that O'Brien was reportedly approached by Twitter, which wanted to buy the company for ~$100 million.

O'Brien turned down the money.

Instead, he raised more funds from outside investors who agreed to a huge valuation: $370 million.

This was Viddy's peak.

Since then: disaster.

Facebook curbed distribution to Viddy and user numbers plummeted. 

From that high of 30 million per month, Viddy now sees about 5 million.

Finally, Viddy's board had enough and this week, O'Brien got canned.

PandoDaily reports that O'Brien will keep a seat on the board, but that's about it.

It's the worst nightmare of so many tech startup CEOs faced with tough M&A choices.

  • You build a product that gets overnight success from users.
  • A big incumbent sees your success and shoves money your way.
  • It's a lot of money, but not Instagram-level money, so you walk away ... even though its plenty to make you rich for the rest of your life.
  • Your product's overnight success goes away.
  • You get canned.

It'll make your stomach turn just thinking about it.

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